August 28, 2017
“Client service has the potential to set you apart, differentiate you and give you the competitive edge, but also to ruin your reputation and position in […]
August 28, 2017
“The best marketing tool you can add to your marketing mix is – education!” We all have subscribed to an expert’s newsletter, downloaded an interesting article […]
August 28, 2017
“Why should I waste my time on Facebook? It doesn’t seem like a professional social network.” New data released by Facebook and other researchers shows just […]
August 2, 2017
What makes one company or firm more successful than another? Better products, services, strategies, technologies or, perhaps, a better cost structure? Certainly, all of these contribute […]
July 14, 2017
Networking is a valuable way to expand your knowledge, learn from the success of others, reach new clients and tell more people about your business or […]
July 14, 2017
“Core and supplementary services are generally referred to as the Flower of Service and can help firms to improve their service levels and overall client satisfaction […]
July 14, 2017
“Branding is all about perception” As with in the case of beauty, perception also ultimately lies in the eye of the beholder. It differs from person […]
July 14, 2017
The social network can be a great place to promote a start-up. Here’s how to do it right. The social network is an inevitable part of […]
June 23, 2017
The pursuit of motivating staff forms a large part of the employer’s role, yet the nature of what exactly is involved in motivation is often misinterpreted […]
June 23, 2017
Most people will agree that we network for one reason: to find more business. Most of the time we only focus on getting something out of […]
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October 25, 2017
Facebook is considered the most popular social media website in the world, and is quickly becoming a must to include in a company’s marketing campaigns. Social […]
October 25, 2017
There are two primary factors or components that drive employee engagement. These factors are based on statistical analysis and widely supported by industry research. 1. Engagement […]
October 23, 2017
People do business with people they know, trust and like. Firms do not make decisions, people do. Your professional network can open doors for you that […]
October 17, 2017
“Client service requires a particular understanding amongst all staff that client service builds trust, strengthens client relationships and ultimately forges a deep sense of loyalty to […]
October 12, 2017
The benefits of a strong brand are tremendous. Brands are not built by a marketing team or an advertising campaign alone. It is the responsibility of […]
October 11, 2017
Whether you have several employees who have personal LinkedIn profiles or you are a self-employed, owner-driven business, a LinkedIn company page serves a number of very […]
October 3, 2017
Actively disengaged employees are defined as employees who aren’t just unhappy at work; they are busy acting out their unhappiness. Every day, these workers undermine what […]
August 28, 2017
An accurately developed marketing campaign can not only put you in contact with prospective clients, but it gets everyone talking about your firm and your service. It is […]